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Born with grit, raised on adventure, and shaped by the coastal waters of British Columbia, Jamey Cloete has spent his life chasing more than fish — he’s chased moments.

 

Moments with his son.

Moments surrounded by mountains.

Moments where life slows down just long enough to breathe.

 

Over decades on the rivers, Jamey mastered the type of fly-casting and big-river salmon/steelhead fishing that only comes from lived experience — long days, cold mornings, heavy runs, and an unwavering respect for the water.

 

Today, he brings that mastery to Roamers Custom Adventures — offering bespoke fishing experiences that are as much about the journey as the catch.

 

And now, as a Brand Ambassador for North Edge Standard, he stands for gear that matches his standard: quality, precision, and performance — no shortcuts. 

 

Jamey represents the intersection of craft, culture, and connection — the part of fishing that goes far beyond catching a fish.

 

His presence is calm, grounded, intentional.

His skillset is elite, technical, and highly respected.

His brand is built around precision, experience, and heart.

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“I create unforgettable fishing experiences that reconnect people with nature, themselves, and the stories they’ll pass down for generations.”  Jamey Cloete Founder Roamers Custom Adventures